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I’ve been digging into the numbers behind the Milano Cortina 2026 Winter Olympics, and from a pure business‑of‑sport perspective these Games are shaping up to be one of the most compelling stories we have seen in years. After Beijing’s eerily empty post-covid stadiums in 2022, PyeongChang’s modest commercial footprint in 2018, and the eye‑watering $51 billion spectacle of Sochi 2014, the Winter Olympics are back in a major European market. The question I keep coming back to is this: can the momentum from a blockbuster Paris 2024 carry into the snow, not just in North America but across Europe, Asia and beyond?
In Partnership With Synthflow:
6 AI Predictions That Will Redefine CX in 2026
2026 is the inflection point for customer experience.
AI agents are becoming infrastructure — not experiments — and the teams that win will be the ones that design for reliability, scale, and real-world complexity.
This guide breaks down six shifts reshaping CX, from agentic systems to AI operations, and what enterprise leaders need to change now to stay ahead.