This Weeks Key Market Movers
Flutter Entertainment $FLUT ( ▼ 2.93% )
$246.04 | +9.2% YTD | +29.4% LTM
Flutter Entertainment climbs with FanDuel’s performance in the US and international strength across betting brands, despite sector volatility.
Adidas $ADDYY ( ▼ 1.22% )
€193.20 | +39.2% YTD | +43.5% LTM
Adidas continues its global run as a leader in sportswear, propelled by blockbusting kit supplier deals, surging event demand, and consistent cross-market apparel momentum.
DraftKings $DKNG ( ▼ 4.9% )
$33.98 | +38.5% YTD | +56.2% LTM
DraftKings keeps its spot among the best with surging US betting volumes, strong NFL seasonal tailwinds, new state launches, and positive analyst sentiment.
Genius Sports $GENI ( ▲ 0.25% )
$11.53 | +51.1% YTD | +81.2% LTM
Genius Sports gained ground on the back of a multi-year exclusive NFL ad and data deal, new partnerships in sports advertising tech, and momentum from international streaming/data contracts.
VanEck Video Gaming & eSports ETF $ESPO ( ▼ 0.23% )
$120.02 | +40.6% YTD | +54.9% LTM
ESPO rises with the industry-wide move into digital gaming and esports, backed by growing ad revenues, tournament prize pools, and heightened international investor interest.
FuboTV $FUBO ( ▲ 0.84% )
$3.88 | +97.9% YTD | +104.7% LTM
FUBO dominates the leaderboard, thanks to explosive growth in subscribers, aggressive expansion of sports-betting integration, and strong performance in sports streaming ad revenues.
Why These?
🎰 Streaming, betting, and data technology (FUBO, GENI, DKNG, FLUT) lead the broader sector on high growth and digital disruption.
👟 Apparel and ETF exposure (ADS, ESPO) offer global reach and consistent gains with less volatility, making them important for balanced sports investment portfolios.
Flutter Entertainment and DraftKings are direct competitors for US sports betting dominance, with Flutter (FanDuel) leading national market share through scale and product diversity, while DraftKings excels at rapid user growth, digital engagement, and fantasy innovation. Flutter leverages a global footprint and proven sportsbook experience; DraftKings focuses on proprietary US-first tech and aggressive marketing, making both leaders in the fast-growing digital wagering sector.
This Weeks Snapshots
DraftKings Surges on Q3 & NFL Momentum
📈 $1.51 Billion Q3 Revenue | +3.5% Weekly
Record NFL microbetting propels guidance hike; Apollo Global eyes strategic stake.
Saudi PIF Eyes Historic LaLiga Stake
💰 €1.8 Billion | 20% stake offer
First sovereign wealth move into European league equity; reshapes LaLiga’s financial future.
Tottenham Hotspur Northumberland Park Bond
🏟 £875 Million | Redevelopment Financing
Funds new basketball arena, concert venue, and urban regeneration for revenue diversification.
Epic Games Miami Esports Arena Investment
🎮 $1.5 Billion | Miami Esports Complex
Epic Games commits $1.5 billion for a Miami-based esports and entertainment hub.
NYC Women’s Arena Secures $1.05B & Naming Rights
🗽$1.05 Billion | Google Workspace Arena
First privately funded all-women’s pro venue opens in Brooklyn (2028), boosts women’s sports prominence.
Women’s Super League Sets £40K Salary Floor
💸 £40,000 Minimum/Year | Historic Pay Standard
UK women’s clubs implement world-leading salary floor and new spending controls.

