Billie Jean King goes into 2026 not as a retired icon with a few vanity stakes, but as one of the most active female investors sitting across the key growth assets in women’s sports and adjacent finance. Her portfolio now functions like a focused mini‑sports fund, with upside tied directly to the broader women’s sports valuation story over the next 12 to 24 months.

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At the centre of all this sits Billie Jean King Enterprises, the women‑owned, women‑led firm she runs with Ilana Kloss, positioned as a consulting, marketing and investment business “by and for women.” Its official “strategic investments” page is the cleanest snapshot of where she is currently placing her capital.

Core equity positions BJK Enterprises publicly lists stakes in:

Taken together, those positions give her exposure to:

This is not a random list of logos. The Dodgers plug her into one of the most valuable franchises in sport, at the centre of US media‑rights and sponsorship economics. Angel City and the Sparks place her directly on the cap tables of two of the most visible women’s teams in the US, in a city that is rapidly becoming the capital of women’s professional sport. Just Women’s Sports and Sports Data Labs speak to the pipes and plumbing that will monetise the next decade of women’s sport content, distribution and performance‑grade data. Kinlò and First Women’s Bank extend the thesis outwards, betting that the brands and financial institutions built around women athletes and women’s capital will grow alongside the on‑field product.

Alongside that spine sits Trailblazer Venture Studio, the first venture studio built specifically around women and sport, which BJK Enterprises co‑founded with Elysian Park Ventures (the Dodgers’ investment arm), the Dodgers and R/GA. Trailblazer takes equity in early‑stage, women‑led sports and sports‑tech companies in return for capital, product support and access to the Dodgers/BJK network, with its first cohorts including:

King is also a named investor in Unrivaled, the women’s three‑on‑three basketball league that hit a $340 million valuation after an oversubscribed Series B in 2025 led by Bessemer Venture Partners and headlined by Serena Williams’ Serena Ventures. That round pushed Unrivaled into the top tier of start‑up women’s leagues by valuation and placed King alongside a who’s who of athlete‑investors on the cap table, from Williams and Alex Morgan to other Olympic and WNBA stars.

Within the broader women’s sports investment landscape, King now sits in a small but powerful cohort of women putting meaningful capital to work in the space, alongside Serena Williams, Michele Kang, Allyson Felix and platforms such as Serena Ventures and Monarch Collective. What makes her distinctive is how broad and vertically integrated her exposure is. Most high‑profile women investors are concentrated in either:

King’s positions stretch from a heritage men’s club (the Dodgers) through women’s teams (Angel City, Sparks), into leagues (Unrivaled, LOVB) and out into media, data and finance.

Structurally, BJK Enterprises also looks different from a generalist VC fund. Rather than raising outside capital, King and Kloss use it as an operator‑led family office and advisory shop that mixes:

That lets them trade access, narrative and strategic input for equity in ways most passive investors cannot, the same organisation that writes a cheque can also help design sponsorship structures, craft positioning and open doors with brands and media.

Inside the women’s sports capital stack, that matters. At Angel City, King effectively rode the jump from early‑stage expansion team to a reported 250 million dollar valuation when Bob Iger and Willow Bay bought control in 2024, giving her a front‑row view of the re‑rating in women’s football. In Unrivaled and in LOVB’s attempt to build a new pro volleyball structure, she is underwriting the thesis that athlete‑driven, women‑first leagues can scale quickly in the media‑rights era, backed by venture and private‑equity money that increasingly sees women’s sports as a standalone growth asset rather than a CSR afterthought.

The macro backdrop is finally catching up with the rhetoric. Forecasts for women’s sport now routinely project revenues climbing into the low‑single‑digit billions by the middle of the decade, with analysts highlighting:

Legal and finance notes repeatedly describe women’s sports assets as structurally “undervalued” relative to their audience growth and sponsor engagement, which is a rare combination in an otherwise fully priced sports market. Private equity and institutional capital are expected to deepen their presence in 2026, particularly in:

King has been blunt about what is really powering this shift, arguing that “billionaires, not millionaires” are fuelling the current boom in women’s sport, pointing to owners such as Mark Walter and Michele Kang who are willing to recapitalise women’s properties properly. Her own role sits alongside that money rather than above it, but she is clearly operating inside the same flows of capital.

Within that environment, she is most exposed (in a positive sense) at three layers:

Looking forward, two themes around Billie Jean King as an investor are worth watching closely. The first is how far BJK Enterprises leans into advisory and capital‑formation roles. Recent profiles highlight its work with major financial institutions on women’s sports strategy and athlete‑focused real‑estate projects, including the Marvella complex in Indianapolis and private‑bank mandates, which effectively blur the line between investor, consultant and rainmaker. If that side scales, BJK Enterprises starts to look less like a simple rights‑holder and more like a specialist boutique that helps design deals, structure capital and then co‑invest alongside institutions.

The second is whether King decides to deepen or recycle her existing stakes. With the 2027 FIFA Women’s World Cup on the horizon and media‑rights cycles accelerating across women’s football and basketball, she is well placed either to add to positions in properties such as Angel City and the Sparks or to seed the next wave of leagues and platforms using the credibility she has already built with investors. Given her track record of moving early with Dodgers ownership, NWSL equity, women’s hockey and Unrivaled, it would be more surprising if the 2026–27 window passed without at least one new line appearing on the BJK Enterprises portfolio page than if it did.

Billie Jean King spent most of her playing career arguing that women’s sport deserved serious money and serious governance. In 2026, the more interesting story is that she has quietly become one of the people shaping what that money looks like, how it is structured and who gets to sit on the cap tables of the next generation of women’s sports assets.